The metaverse, the concept of the future internet, brings new opportunities for marketing. Brands are entering the metaverse through gaming, digital fashion shows and virtual commerce. ‘New technologies are beginning to transform the way people interact with one another.

Digital marketing is advancing so quickly with technology, The Singularity is coming sooner rather the later.

Somebody paid roughly $650,000 in ethereum for an NFT yacht that only exists in an also-ran metaverse platform last week. The sale was made by metaverse and NFT developer Republic Realm for the metaverse platform The Sandbox, first spotted by Hypebeast.

A mere $650,000 for an ultra luxury super yacht complete with a DJ booth, helicopter landing pad and a hot tub would be a steal in the real world, but how about in the virtual realm? Time will tell.